Are you struggling to recruit new USANA reps? Are your customers quitting after a couple of months? Are you tired of chasing people down and getting rejected? Do you find it hard to pitch your business to people who don't want to hear what you have to say? These are all common problems in network marketing and I'm sure 90% of the USANA distributors are having one or more of these problems. There is a simple solution. You are simply marketing your USANA business the wrong way. Let's start with the product. There are a so many nutritional and health products on the market and they all claim to be the latest and greatest. So you can see why people have a negative connotation towards the next big thing in the health industry. That's why if you try and market your product directly to people you will face rejection time after time. You may eventually find some product customers, but the way the compensation plan is designed, you will have to sponsor so many customers to make a decent profit, that I guarantee you will go broke before you ever reach that point. So the answer is simple; stop marketing your USANA product as the best thing on earth and find a new target market. The market you want to go after is existing network marketers.
People who are already in network marketing are already business buyers and are used to spending money in the industry. They are already sold on the idea of network marketing and once they are on your team they are the most likely to replicate your teachings and build a large team in your downline. Now before you go sending all these networkers to your USANA replicated website stop and think for a moment. Existing network marketers are most likely already in a business of their own. If you pitch your USANA business to them upfront they are not going to care one bit. You will sound like all the other noise that hits their inbox every day with people trying to shout louder than the other about how their business is the best.
So if you really want to attract network marketers to you, you have to give them what they want. What they want is leadership. 97% of network marketers have no idea how to market and are probably promoting their company replicated website. They will go broke before they ever make money I promise. That's why you have to become the leader and mentor they never had. Be the person that hammers them with value. Show them what the top earners in the industry do to build huge lists of prospects chasing them. Teach them to become master marketers like you. Build a relationship with these people. Once you've established yourself as an expert they will join your business when the time is right for them because they trust you, you've proven yourself as an expert and they want to work with winners. We all do right? This concept is known as attraction marketing.
The concept of attraction basically means that your USANA opportunity is irrelevant. When applied correctly, attraction marketing will get people chasing you down wanting to join your business, sometimes without even knowing which company you are in!
If the idea of attraction marketing is new to you then I'm sure you're filled with questions at this point. This is an entirely different topic to huge to discuss in one article. What you really want to know is how to take your USANA business from a failure to a success. In order to do that you must understand a few things. First, no one cares about your business, they care about you! You are the leader that they need to be successful. So get out there and become a marketing student so you can increase your value to others and share your knowledge. It's the only way to attract qualified prospects to you. You must give without want before you can receive.
That leads us to the 2nd point. The USANA compensation is a typical multi level marketing compensation plan which is designed to only pay out well once you've recruited a large team under. So you must understand that your success will not happen overnight. It's a slow process. So how do you overcome they main problem people have of going broke before they have built a profitable team? You simply need to learn how to make money off the people who DO NOT join your business. This is key as it essentially lets you generate qualified leads for Free while you slowly build your team.
So do yourself a favor. If you want to have success in USANA. Find a mentor that can teach you the concepts of attraction marketing and funded proposals. If you continue to market your USANA products and company replicated website I promise you will never make the residual income you dream of. Go out there learn to market the way the top earners in every company do! Start marketing You Inc. instead of USANA!
Robbie Bishop is a successful entrepreneur, online business mentor and coach who likes to teach others in the industry how to succeed. For more info about the tools that Robbie and all the Top marketers in the industry use click here.
