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Web traffic is the amount of data sent and received by visitors to a web site. It is a large portion of Internet traffic. This is determined by the number of visitors and the number of pages they visit. Sites monitor the incoming and outgoing traffic to see which parts or pages of their site are popular and if there are any apparent trends, such as one specific page being viewed mostly by people in a particular country. There are many ways to monitor this traffic and the gathered data is used to help structure sites, highlight security problems or indicate a potential lack of bandwidth — not all web traffic is welcome.

Some companies offer advertising schemes that, in return for increased web traffic (visitors), pay for screen space on the site. Sites also often aim to increase their web traffic through inclusion on search engines and through Search engine optimization.

Web traffic is measured to see the popularity of web sites and individual pages or sections within a site.

Web traffic can be analysed by viewing the traffic statistics found in the web server log file, an automatically-generated list of all the pages served. A hit is generated when any file is served. The page itself is considered a file, but images are also files, thus a page with 5 images could generate 6 hits (the 5 images and the page itself). A page view is generated when a visitor requests any page within the web site – a visitor will always generate at least one page view (the main page) but could generate many more.

Web Traffic Subcategories Web Traffic Articles How Kevin Bacon Can Help Your Business by Luke Hawthorne Jan 09, 2009 Social Networking is a very much misunderstood phenomenon. Some people, particularly poor internet marketers, see Social Networking sites as nothing more than a way to get more customers. Others see them as a way to pass the time. Some people eve... How To Build Traffic To Any Website You Own by Chris Rohrer Jan 06, 2009 If you own a website chances are you know how important it is to get good quality traffic to your website. You probably also know that it can be time consuming and expensive to drive high quality targeted traffic to your website. So how are you suppo... Increase targeted traffic to your website by Lloyd Adams Jan 04, 2009 WorldProfit is an unrelenting traffic machine. It currently has over 36,000,000 visits a year. It truly is a internet home business of choice for the coming year ahead. This Edmonton based business is registered with the Better Business Bureau. Not m... Secrets of Internet Traffic to Your Blog by saloni bagga Dec 29, 2008 Everybody has a blog. No matter the topic or conversation someone has got it covered. From online diaries in the mid nineties to becoming one of the foundations of the internet, blogging along with video and social bookmaking is changing not only how... 6 ways to get more targeted website traffic to your website with nicheforseo.com by Varun Yadla Dec 25, 2008 Promote your website with the help of affordable seo services and get desired results. Nowadays, online marketing has become an effective tool to achieve marketing objectives. Many sites are making considerable money out of this powerful tool, and h... How to Get More Targeted Web Traffic in 2 Scintillating Steps - (These Are Cheap & Easy!) by ian hollander Dec 25, 2008 Want to know the REAL secret to making more money online? Of course you do......no matter where ANY of us are on the Internet marketing profit totem pole, we ALL recognize the direct relationship between highly TARGETED traffic, and the amount of col... Easy Web Traffic Strategies - Humiliate Your Competition With an Avalanche of Traffic in 3 Steps by ian hollander Dec 25, 2008 Who else wants, needs and CRAVES more free traffic to their site, service or offer? If you are anything like the majority of folks I speak to on a daily basis, you've probably got YOUR hand held up high, right? It's true.....and while traffic ( or th... Resale Rights: How To Drive Massive Website Traffic! by Kavita B Dec 23, 2008 Would you like to easily create a viral marketing campaign that will drive massive website traffic to your site and increase your sales for years to come? Wouldn't it be great if you could create such a viral marketing campaign by giving away other p... Article Marketing-Does It Really Work? by Ron Randall Dec 23, 2008 I heard about a way of article marketing online and that was totally and completely free so I had to take a look. I have been doing it for several months now. It works and this is my own personal experience I have had with article marketing.... Ecommerce Web 2.0 Tools Everybody Should Know by Rose Li Dec 23, 2008 So you have built the online shop, found the supplier to get the goods from and set up a cart and accounting system... Now if someone would just come to your site and buy something. It is one of the sad ironies of life that one of the...